On March 3, the Shinhan Investment Corporation shared their predictions / estimates for SM Entertainment’s profit to increase this year, outlining SM Entertainment’s comeback plans for 2014 and also discussed how these comebacks will skyrocket album sales.
The Corporation predicted that compared to last year, the sales would increase by 24% for 204 billion won (~ $191 million USD) and the business profits would increase by 38.6% for 48 billion won (~ $45 million USD).
Researcher Choi Suk Won of Shinhan Investment Corporation said, “In the music/album portion, through the album releases for the 1st quarter (TVXQ, Girls’ Generation), 2nd quarter (SHINee, EXO), and 3rd quarter (f(x), Super Junior, new girl group), they will probably increase sales by 31%. In the management department, the expansion of the existing artists’ concerts into Japan and EXO’s concerts in Japan and China (probably more than 20 of them in all) should contribute in revenue for what might be a 21% increase and 140 billion won (~ $130 million USD).”
It seems like SM Entertainment is planning on all their artists coming back throughout the year, along with the debut of a new girl group.
In addition, EXO appears to be an especially large contributor in the forecast for increased sales and profit in SM Entertainment. Researcher Choi said, “EXO’s serious Chinese promotions could earn 8.8 billion won (~ $8 million USD) for music and album and 8 billion won (~ $7.5 million USD) in appearance fee(s); in the business department, the profit will be 108% more compared to last year. EXO’s contribution in profits appears likely to increase from 7% last year to 12% this year.“